OK. So am I the only one who feels a little ambivalent about Apple using Rosa Parks as a marketing piece? There is something to be said about corporate sponsorship and corporate responsibility. On the one hand, I guess I can appreciate Apple’s decision to honor Rosa Parks. I mean, if the company wanted to create a synergy between their corporate motto, "Think Different" and her legacy, they certainly did just that. But on the other hand, I can't help but to see it as an exploitation of the her life and death.
The truth is, I personally don't question their motives. But I do question the appropriateness of their campaign. Your thoughts?!